Bibliographic Information
- Title
- "The Routledge companion to corporate branding"
- Statement of Responsibility
- edited by Oriol Iglesias, Nicholas Ind and Majken Schultz
- Publisher
-
- Routledge
- Publication Year
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- 2022
- Book size
- 26 cm
- Series Name / No
-
- : hbk
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Notes
Includes bibliographical references and index
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Details 詳細情報について
-
- CRID
- 1130292925657510156
-
- NII Book ID
- BC16057537
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- ISBN
- 9780367476632
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- LCCN
- 2021057894
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- Web Site
- https://lccn.loc.gov/2021057894
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- Text Lang
- en
-
- Country Code
- uk
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- Title Language Code
- en
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- Place of Publication
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- London
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- Classification
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- LCC: HF5415.1255
- DC23: 658.8/27
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- Subject
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- LCSH: Branding (Marketing) -- Management
- LCSH: Corporate culture
- LCSH: Corporate image
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- Data Source
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- CiNii Books