Commodity marketing : strategies, concepts, and cases
CiNii
Available at 1 libraries
Bibliographic Information
- Title
- "Commodity marketing : strategies, concepts, and cases"
- Statement of Responsibility
- Margit Enke, Anja Geigenmüller, Alexander Leischnig, editors
- Publisher
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- Springer
- Publication Year
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- c2022
- Book size
- 25 cm
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Notes
Translation from the German language edition: Commodity marketing. c2014
Includes bibliographical references
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Details 詳細情報について
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- CRID
- 1130859978557030016
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- NII Book ID
- BC12461803
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- ISBN
- 9783030906566
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- Text Lang
- en
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- Country Code
- sz
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- Title Language Code
- en
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- Place of Publication
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- Cham
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- Classification
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- DC23: 338.020688
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- Subject
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- LCSH: Commercial products -- Marketing
- LCSH: Commodification
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- Data Source
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- CiNii Books
