Internal marketing : theories, perspectives, and stakeholders
Bibliographic Information
- Title
- "Internal marketing : theories, perspectives, and stakeholders"
- Statement of Responsibility
- David M. Brown
- Publisher
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- Routledge
- Publication Year
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- 2021
- Book size
- 25 cm
- Series Name / No
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- : hbk
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Notes
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1131131409292715650
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- NII Book ID
- BC04807414
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- ISBN
- 9780367532925
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- LCCN
- 2020023749
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- Web Site
- https://lccn.loc.gov/2020023749
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- Text Lang
- en
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- Country Code
- uk
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- Title Language Code
- en
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- Place of Publication
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- London
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- Subject
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- LCSH: Marketing -- Management
- LCSH: Marketing channels
- LCSH: Branding (Marketing)
- LCSH: Communication in organizations
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- Data Source
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- CiNii Books