Corporate Reputation and Social Performance: The Importance of Fit

書誌事項

公開日
2006-04-24
権利情報
  • http://onlinelibrary.wiley.com/termsAndConditions#vor
DOI
  • 10.1111/j.1467-6486.2006.00597.x
公開者
Wiley

この論文をさがす

説明

<jats:p><jats:bold><jats:sc>abstract</jats:sc> </jats:bold> Utilizing data on a sample of large firms, we estimate a model of corporate reputation. We find reputation, derived from the assessments of managers and market analysts, to be determined by a firm's social performance, financial performance, market risk, the extent of long‐term institutional ownership, and the nature of its business activities. Furthermore, the reputational effect of social performance is found to vary both across sectors, and within sectors across the various types of social performance. Specifically, our results demonstrate the need to achieve a ‘fit’ among the types of corporate social performance undertaken and the firm's stakeholder environment. For example, a strong record of environmental performance may enhance or damage reputation depending on whether the firm's activities ‘fit’ with environmental concerns in the eyes of stakeholders.</jats:p>

収録刊行物

被引用文献 (2)*注記

もっと見る

問題の指摘

ページトップへ