Celebrity endorsements: a literature review and research agenda

詳細情報 詳細情報について

• CRID

  1360574093963214976

• DOI

  10.1080/02650487.2015.1137537

• ISSN

  17593948

  02650487

  http://id.crossref.org/issn/02650487

• Web Site

  https://www.tandfonline.com/doi/pdf/10.1080/02650487.2015.1137537

• データソース種別

  • Crossref