Social Network Analysis: Foundations and Frontiers on Advantage

  • Ronald S. Burt
    Booth School of Business, University of Chicago, Chicago, Illinois 60637;
  • Martin Kilduff
    Department of Management Science and Innovation, University College London, London WC1E 6BT, United Kingdom;
  • Stefano Tasselli
    Judge Business School, University of Cambridge, Cambridge CB2 1AG, United Kingdom;

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<jats:p>We provide an overview of social network analysis focusing on network advantage as a lens that touches on much of the area. For reasons of good data and abundant research, we draw heavily on studies of people in organizations. Advantage is traced to network structure as a proxy for the distribution of variably sticky information in a population. The network around a person indicates the person's access and control in the distribution. Advantage is a function of information breadth, timing, and arbitrage. Advantage is manifest in higher odds of proposing good ideas, more positive evaluations and recognition, higher compensation, and faster promotions. We discuss frontiers of advantage contingent on personality, cognition, embeddedness, and dynamics.</jats:p>

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