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A Review and Critique of the Hierarchy of Effects in Advertising
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Journal
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- International Journal of Advertising
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International Journal of Advertising 9 (2), 121-135, 1990-01
Informa UK Limited
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Details 詳細情報について
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- CRID
- 1360855568650882816
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- ISSN
- 17593948
- 02650487
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- Data Source
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- Crossref