Engaging consumers and building relationships in social media: How social relatedness influences intrinsic vs. extrinsic consumer motivation

Details 詳細情報について

• CRID

  1362544421075156480

• DOI

  10.1016/j.chb.2016.06.025

• ISSN

  07475632

• Web Site

  https://api.elsevier.com/content/article/PII:S0747563216304538?httpAccept=text/xml

  https://api.elsevier.com/content/article/PII:S0747563216304538?httpAccept=text/plain

• Data Source

  • Crossref