Improving Ad Click Prediction by Considering Non-displayed Events
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- Bowen Yuan
- National Taiwan University, Taiepei, Taiwan Roc
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- Jui-Yang Hsia
- National Taiwan University, Taipei, Taiwan Roc
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- Meng-Yuan Yang
- ETH Zurich, Zurich, Switzerland
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- Hong Zhu
- Huawei Noah's ark lab, Shenzhen, China
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- Chih-Yao Chang
- Huawei Noah's ark lab, Shenzhen, China
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- Zhenhua Dong
- Huawei Noah's ark lab, Shenzhen, China
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- Chih-Jen Lin
- National Taiwan University, Taipei, Taiwan Roc
Journal
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- Proceedings of the 28th ACM International Conference on Information and Knowledge Management
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Proceedings of the 28th ACM International Conference on Information and Knowledge Management 2019-11-03
ACM