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Estimation method for moving location in store using BLE beacon
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- Sakai Mizuki
- Osaka Prefecture University
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- Morita Hiroyuki
- Osaka Prefecture University
Bibliographic Information
- Other Title
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- BLEビーコンを活用した巡回行動ログデータの取得と移動軌跡推定手法の提案
Description
To clarify consumer behavior in more detail, it is important to grasp customer interests in purchasing. To do so, it is useful to analyze both ID-POS data and the data of customer's moving log in store simultaneously, and it is needed that the log data is collected easily and precisely. In this paper, we propose an estimation method utilizing time series data of received signal strength indicator between BLE beacon and smart device. It can be thought that such the data is similar to the customer's moving log data. From our experiments, we collect several log data and estimate moving location from the data.
Journal
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- Abstracts of Annual Conference of Japan Society for Management Information
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Abstracts of Annual Conference of Japan Society for Management Information 2017f (0), 14-17, 2017
THE JAPAN SOCIETY FOR MANAGEMENT INFORMATION (JASMIN)
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Details 詳細情報について
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- CRID
- 1390001205709435136
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- NII Article ID
- 130006233990
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- Text Lang
- ja
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- Article Type
- journal article
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- Data Source
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- JaLC
- CiNii Articles
- KAKEN
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- Abstract License Flag
- Disallowed