中国における百貨店業態の変容

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  • The Reformation of Department Store in China after the Reform and Opening up: Comparative Analysis of Cities with Different Levels Using the Examples of Shanghai, Jinan and Zibo
  • 中国における百貨店業態の変容 : 上海市,済南市,淄博市を事例とした比較分析
  • チュウゴク ニ オケル ヒャッカテン ギョウタイ ノ ヘンヨウ : シャンハイシ,セイナンシ,シハクシ オ ジレイ ト シタ ヒカク ブンセキ
  • 上海市，済南市，淄博市を事例とした比較分析

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This article aims to study the reformation and renovation of department store after the reform and opening-up policy in China by comparing those in cities with different levels. Since the introduction of the reform and opening-up policy, Chinese market changed rapidly. Meanwhile, the market and system reformation presents differences in cities with different levels. With these backgrounds, this paper explores the phases of department store’s reformation by using the examples of Shanghai, Jinan and Zibo in the viewpoint of business history. And this article also examines whether the reformations are different in these three cities, and what differences they have. The department stores in three cities all reformed in three phases which were phase of marketization, phase of conversion into department store and phase of transition. However, the reformation and renovation of department stores in three cities differ in operators and their role. Furthermore, the reformation of department store in local cities, Jinan and Zibo, exhibited higher mobility than that in Shanghai.

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