Investigation and Analysis on Logistics Mode of Fresh Fruit Ecommerce – Taking Zhouzhi and Meixian as Examples

DOI
  • RUAN Junhu
    College of Economics and Management, Northwest A&F University Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University Faculty of Management and Economics, Dalian University of Technology
  • REN Yaqin
    College of Economics and Management, Northwest A&F University
  • ZHANG Shicheng
    College of Economics and Management, Northwest A&F University
  • LI Jingxuan
    College of Economics and Management, Northwest A&F University
  • MAO Jieqiong
    College of Economics and Management, Northwest A&F University
  • CHAN Felix T. S.
    Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University

説明

With the rapid development of advanced Internet techniques, fresh fruit ecommerce has become a hot spot. By the survey analysis on 101 households at 12 villages in Zhouzhi and Meixian of Shaanxi province where the kiwifruit is widely produced, we know that there are some traditional sales channels for agricultural products. However, farmers begin to like selling goods online in recent years because of the low cost and broad market. However, there are also some significant problems faced by farmers, such as product packaging, logistics speed and security, and logistics costs. According to the characteristics of the Shaanxi kiwifruit industry, we use the questionnaire survey and interview survey to investigate and analyze the ecommerce logistics mode of kiwifruit in Zhouzhi and Meixian from the views of both kiwi ecommerce farmers and logistics providers. We analyze the current kiwifruit ecommerce logistics problems and put forward corresponding suggestions.

収録刊行物

キーワード

詳細情報 詳細情報について

  • CRID
    1390001206080800384
  • NII論文ID
    130006528681
  • DOI
    10.24466/ijbschs.22.1_29
  • ISSN
    2424256X
    21852421
  • 本文言語コード
    en
  • データソース種別
    • JaLC
    • CiNii Articles
  • 抄録ライセンスフラグ
    使用不可

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