「しろね茶豆」を用いた農産物ネット認証システム(VIPS)の実証実験

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タイトル別名
  • Marketing Experiment of "Shirone" Soybeans Using Virtually Identified Produce System (VIPS) on the Internet.
  • シロネ チャマメ オ モチイタ ノウサンブツ ネット ニンショウ システム VIPS ノ ジッショウ ジッケン

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説明

The network system for product traceability (VIPS) in which consumers can browse information about their purchased products was developed. The latest technology, the XML Web service was adopted to build the system. Web pages are dynamically created by the input of the identification (ID) number which appeared on the label of the product. Farmers can input their information, which are ID number, harvest date, their name and so on, into the data base by the Web service system. As an application of two-way communication among farmers and consumers, questionnaires and bulletin board on the web site were also implemented. In addition, substitutional browsing means like cellular phone is also supported. Analysis of access log on the web server revealed the access frequency based on time, date and area. Responses from consumers and farmers clearly showed that VIPS is useful not only to meet the consumer demands but also to give farmers an incentive.

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