Japanese idol culture for regional revitalization : a case study about the performance of regional idols

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Other Title
  • 「アイドル」文化を活用した地域振興に関する一考察 : 「ご当地アイドル」のパフォーマンスを事例に
  • アイドル ブンカ オ カツヨウ シタ チイキ シンコウ ニカンスル イチコウサツ : ゴトウチ アイドル ノ パフォーマンス オ ジレイ ニ
  • アイドル文化を活用した地域振興に関する一考察：ご当地アイドルのパフォーマンスを事例に

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Abstract

This paper examines the regional revitalization as an empowerment by local residents, through a case study about the activities of regional idols in Japan. In this article, I discuss what impacts were had on the members of idol groups (performers) and how their performances were related to regional promotion, using the framework of performance studies and having semi-structured interviews with regional idols and their stakeholders. Refer to Schechner’s theory about the functions of performance (2006), the performances of regional idols have mainly four functions for performers: to entertain, to mark or change identity, to make or foster community, and to teach, persuade, or convince. At the same time, this implies the potential for the empowerment of young generations.

Journal

  • 評論・社会科学

    評論・社会科学 (119), 19-40, 2016-12-30

    The Association of Social Studies, Doshisha University

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