Sales: A Starting Point to Improve Intellectual Productivity of a Manufacturer

DOI

Bibliographic Information

Other Title
  • 製造ビジネスの知的生産性向上の出発点「販売」
  • ―Toward Revival of Japanese Manufacturing Business―
  • －需要不足に耐えて日本の製造業が復活するために－

Abstract

<p>　There is concern that the economic growth potential of Japanese society will decline. Simply introducing AI and IoT will be behind developed and emerging countries. Apart from political and administrative issues, measures are needed to recover the growth potential of the manufacturing business. This paper proposes measures to improve intellectual productivity using IT. Especially, this paper describes the reform of sales operations to withstand the shortage of demand.</p>

Journal

  • Produetion Management

    Produetion Management 27 (2), 153-158, 2020

    Japan Society for Production Management

Keywords

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