Impression analysis technique of color, feel of material and design

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  • 色彩・質感・デザインによるイメージ表現とそのとらえ方
  • シキサイ シツカン デザイン ニ ヨル イメージ ヒョウゲン ト ソノ トラエカタ

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It explains the method of analysis to catch an impression of the picture or the commodity objectively. First of all, The Web site designs are classified by not contents but emotional impressions. Next, it explains the image analysis using “Color image scale” developed based on color psychology. Image scale is a method of the interchangeability between the color and the image word, and also can be applied to the design, shapes and materials, etc. other than the color. It is a sensibility evaluation map. It's also described the relation between color design and sensibility and the relation between senses and the color image.

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