DECISION TREE ANALYSIS TO INVESTIGATE WHAT HAS AN INFLUENCE ON FACILITY AND PREFERENCE WITH THE PRODUCT

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  • 決定木による製品の使いやすさと魅力の解析  ゴルフクラブの打ちやすさと好みに関するルールの抽出
  • ケッテイギ ニ ヨル セイヒン ノ ツカイ ヤスサ ト ミリョク ノ カイセキ ゴルフクラブ ノ ウチ ヤスサ ト コノミ ニ カンスル ルール ノ チュウシュツ
  • ゴルフクラブの打ちやすさと好みに関するルールの抽出

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It is difficult for developer of products to investigate which part and element of a product is closely related to its attraction and ease-of-use. So we propose a method which investigates what has an influence on facility and preference with a product by adopting C4.5, which is a useful algorithm for building decision tree. In this paper, we investigate what viewpoint a golf player values ease-ofhitting with golf clubs from. At first, we selected a lot of adjectives which are well used in the case that golf players evaluate a golf club from the viewpoint of how easily he is able to hit a golf ball with it. Next we investigated values of many golf clubs from the viewpoint of the adjectives by questionnaire and analyzed the correlation between the ease-of-hitting and the adjectives. As a result, we got some rules to judge the ease-of-hitting and preference with golf club.

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