-
- モハマッド アリフザマ
- 早稲田大学理工学部
-
- 周 振宇
- 華北電力大学
-
- 春田 かすみ
- 早稲田大学理工学部
-
- 佐藤 拓朗
- 早稲田大学理工学部
書誌事項
- タイトル別名
-
- Corporate Business and International Standards Education at Waseda University
説明
This paper aims to focus on the standardization process and its consequences in the field of information and communication technologies (ICT) , with a view to understanding the significance of the standardization in academia and inclusion to this subject in academic curricula. Particularly, we take the scenario of cellular communication industry and as an evolutionary technology we take CDMA (Code Division Multiple Access) as a case study. Game theory is chosen as a tool for analysis of the business decision of stakeholder of an innovative technology. CDMA’ s spread spectrum approach was unique. However, the good technology doesn’ t always win out. A good example is VHS ; which is successful and won out the market though technically inferior to Betamax. For the case of CDMA, we explain the case of good technological innovation, strategic management by the innovator and the role of standardization as a pre-requisite to win the market. We designed the game based on the scenario while a technology licensor (Qualcomm) simultaneously works as a product manufacturer and make a role overlapping with the licensee (Motorola, Nokia, Ericson etc) . We also give a brief mathematical analysis with the Stackelberg leadership Game Model for the Qualcomm’ s Royalty and Chip business.
収録刊行物
-
- 工学教育
-
工学教育 63 (3), 3_18-3_21, 2015
公益社団法人 日本工学教育協会
- Tweet
詳細情報 詳細情報について
-
- CRID
- 1390282679470325632
-
- NII論文ID
- 130005074521
-
- ISSN
- 18810764
- 13412167
-
- 本文言語コード
- ja
-
- データソース種別
-
- JaLC
- Crossref
- CiNii Articles
-
- 抄録ライセンスフラグ
- 使用不可
