Motion Graphics based on the Classification of Logotype and Mark

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  • ロゴタイプ・ロゴマーク構成要素の分類に基づいたモーショングラフィックスの生成(CG,映像表現・芸術科学フォーラム2016)
  • ロゴタイプ・ロゴマーク構成要素の分類に基づいたモーショングラフィックスの生成
  • ロゴタイプ ・ ロゴマーク コウセイ ヨウソ ノ ブンルイ ニ モトズイタ モーショングラフィックス ノ セイセイ

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Abstract

In late years many people use the media because the Internet developed. It is the times when a company must grope for an effective advertisement now. This research analyzes an existing logo design and generates the most suitable motion graphics. I turned a viewpoint to the element which constituted logo mark, a logotype, a color, the logo movie such as the motion and investigated it. I already classified existing logos by an impression evaluation and clarified an image by performing the impression evaluation about the motion. I propose the combination of most suitable logo design and motion from the result.

Journal

  • ITE Technical Report

    ITE Technical Report 40.11 (0), 49-52, 2016

    The Institute of Image Information and Television Engineers

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