The role of color and pattern as mediators of product selection.

  • KOJINA Mitsuhiro
    Department of Industrial Engineering and Management, University of Electro-Communications
  • HOKEN Junichiro
    Department of Industrial Engineering and Management, University of Electro-Communications
  • TAKAHASHI Kokichi
    Matsushita Electric Industrial Co., Ltd

Search this article

Journal

Details 詳細情報について

  • CRID
    1390282680022895104
  • NII Article ID
    130001748887
  • DOI
    10.11183/jhe1972.15.13
  • ISSN
    18843964
    03008134
  • PubMed
    3819380
  • Text Lang
    en
  • Article Type
    journal article
  • Data Source
    • JaLC
    • PubMed
    • CiNii Articles
    • OpenAIRE

Report a problem

Back to top