Physician’ and pharmacist’ recognition and behavior toward drug information provision from Medical Representatives

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Other Title
  • 医薬情報担当者（MR）の医薬品情報提供活動に対する医療関係者の意識と行動についての研究
  • ─ 確率的クラスタリング手法による分類と考察 ─
  • ─ The classification and consideration by stochastic clustering methods ─

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Description

<p>Doctors’, pharmacists’ and Medical Representatives’ （MR） recognition structure about expectation to MR from doctors and pharmacists is clarified using the latent class analysis in the survey by MR Education and Accreditation Center of Japan.</p><p>In the result, doctors are classified into 6 groups.　Each groups place emphasis on follow;“the knowledge of company’s medical products, personality and manners”, “not available”, “all”, “personality and manners”, “the neutral providing drug information and the information of other medical institution, health economics and case”, “the neutral knowledge of company’s medical products and related fields”.　Pharmacists are follow 6 groups;“the knowledge of company’s medical products and rapid response”, “all”, “the neutral knowledge of company’s medical product, personality, manners and rapid response”, “not available”, “the neutral providing drug information and the information of case”, “the timing of visit”.　MR are follow 4 groups;“all”, “personality, manners and rapid response”, “the neutral knowledge of company’s medical products and related fields”, “not available”.　Component ratio of these groups are clarified in each job category.　We discussed the factor of segmentation.</p>

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Details 詳細情報について

  • CRID
    1390282680272907008
  • NII Article ID
    130006900203
  • DOI
    10.11303/jsha.54.19
  • ISSN
    2185422X
    1882594X
  • Text Lang
    ja
  • Data Source
    • JaLC
    • CiNii Articles
  • Abstract License Flag
    Disallowed

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