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- 丸山 一彦
- 富山短期大学経営情報学科
書誌事項
- タイトル別名
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- CASE STUDY ON KANSEI VALUE OF LIVE-ENTERTAINMENT PRODUCTS
- ライブ エンタテインメント ショウヒン ガ ウミダス カンセイ カチ ニ カンスル ジレイ ケンキュウ
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抄録
A lot of enterprises are requesting the production system for which it appeals to the sensibility now. Therefore, all people's eyes are focused on the key word of “Customer Experience”. However, the experience model is not enough in the point of practical application. A concrete explanation of the idea how the enterprise should create customer experience value is insufficient. In this study, we thought “Customer Experience” to be “Entertainment value”. And, the Johnny's theatrical agency that was the enterprise of excellent was taken up as an object of study. We consider the creation of “Entertainment value” by using the case with kansei value that the TV performer of Johnny's creates.
収録刊行物
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- 日本感性工学会論文誌
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日本感性工学会論文誌 8 (4), 1099-1104, 2009
日本感性工学会
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詳細情報 詳細情報について
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- CRID
- 1390282680277246080
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- NII論文ID
- 130005121148
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- NII書誌ID
- AA12442001
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- ISSN
- 18828930
- 18845258
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- NDL書誌ID
- 10409937
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- 本文言語コード
- ja
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- データソース種別
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- JaLC
- NDL
- Crossref
- CiNii Articles
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- 抄録ライセンスフラグ
- 使用不可