Policy Making Process for the creative industry

DOI Open Access

Bibliographic Information

Other Title
  • コンテンツ産業の政策制度設計
  • 文化庁「アニメミライ」事業の分析を通じて
  • Anime Mirai case by the Agency for Cultural Affairs

Abstract

Japanese animation industry has a big contradiction. Despite they have made great honorable animation, animators (people who draws motion picture) cannot get enough wages. Why their work are not adequately rewarded even they have a capability to produce excellent work? Involved stakeholders, academic researchers, and policy makes have shared similar concerns on this issue. Several policies had been implemented but it doesn’t yield sufficient outcomes. “Anime Mirai” policy is the new policy approach to solve this problem. Anime Mirai was planned mainly by the Japan Animation Creators Association (JAniCA), and implemented by the Agency for Cultural Affairs. Through Anime Mirai, policy makers aimed to develop human resources which sustain the creation of Japanese animation ecosystem. JAniCA and Cultural Affairs has same point of view on Japanese animation that current animation company haven’t capability to train young animators. In Anime Mirai scheme, JAniCA provided fund to the selected animation companies, these companies produced the new original animations to train young animators. Through Anime Mirai process, turn-over rate of young animators turns low and animation companies has own profitable copyright product such as Little Witch Academia (Trigger) and Death Parade(Madhouse). As of the policy implication of Anime Mirai, organizational failure could be absorbed by “gemba-oriented” governmental funding scheme.

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Details 詳細情報について

  • CRID
    1390282680479926784
  • NII Article ID
    130005091479
  • DOI
    10.11207/taaos.4.1_52
  • ISSN
    21868530
  • Text Lang
    en
  • Data Source
    • JaLC
    • CiNii Articles
    • KAKEN
  • Abstract License Flag
    Disallowed

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