The definition of the term 'life-log' and related legal accountabilities : The appropriateness of using personal records for commercial purposes

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  • ライフログの定義と法的責任　個人の行動履歴を営利目的で利用することの妥当性
  • ライフログ ノ テイギ ト ホウテキ セキニン コジン ノ コウドウ リレキ オ エイリ モクテキ デ リヨウ スル コト ノ ダトウセイ

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Abstract

This paper will focus on the definition of the term 'life-log' and will suggest a proposition for managing the legal responsibilities when constructing 'lifelogs'. A life-log is a comprehensive archive of personal, everyday life which is collected by computing technologies. This information is used for business purposes such as online behavioural advertising. However, the meaning of the term 'life-log' is vague. Moreover, the distinction between personally identifiable information(PII) and non-personally identifiable information(non-PII) is not clear. The traditional notion of what constitutes PII or non-PII is becoming less and less meaningful. Therefore, I will try to clarify the complete range of legal accountability issues related to the collection of data for constructing a 'life-log'. I will examine the following issues:- concerns about the technical and legal issues of using 'lifelogs'; obligations related to the Personal Information Protection Act; principles concluded by (2010 May) the Study Committee of the Ministry of Internal Affairs and Communications of Japan; Self-Regulatory Principles for Online Behavioural Advertising by the Federal Trade Commission and industry groups in the United States. I will make reference to some legally important cases concerning the public disclosure of embarrassing and 'private facts' of a specific individual and of such publicity placing this individual in a false light in the public eye. Finally, I will examine the legal accountabilities of handling 'lifelogs'.

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