[Updated on Apr. 18] Integration of CiNii Articles into CiNii Research

Changing the Strategic Viewpoint to Adapt the Digitalization

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  • バリューチェーン戦略論からレイヤー戦略論へ
  • From Value Chain Strategy to Layer Strategy
  • 産業のレイヤー構造化への対応

Abstract

The progress of industrial modularization caused by digitalization changes the industrial structure from "Value chain model" to "Layer model". The strategy for industrial structure in layer model should be different from that in value chain model. This paper discusses strategic issues in layer model compared with those in value chain model.

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