Changing process of fastener business YKK

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  • YKKファスニング事業の変遷について : 製造業における国際化と現地化の視点から
  • YKK ファスニング ジギョウ ノ ヘンセン ニ ツイテ : セイゾウギョウ ニ オケル コクサイカ ト ゲンチカ ノ シテン カラ

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Abstract

It is generally said that innovation is produced in advanced country, and after maturity of domestic market of the country, the new product will be popularized also in emerging country. And, through technology spill over, the production base of the product will shift from advanced country to emerging country of which labor cost is lower than that of advanced country. This phenomenon is called as harrowing-out of industry in advanced country. Many manufacturing enterprises in advanced country, also tend to lose their competitive competence through globalization. However, YKK in Japan is an exceptional enterprise because it has been grown up so rapidly in these several decays, and still keeps its high world-wide-market-share of over 40%. The detailed analysis on the relationship among export ratio of products, production level, technology content, and market need clarified that they produced additional innovation by facing to special market needs in emerging country, even though they absorbed advanced technology from USA at the beginning. This additional innovation produced YKK's core competence and a new business model that contributed to YKK's high market share of current years. The analysis implies on how current Japanese manufacturing industry can overcome the difficulty in globalization and their stagnated situation.

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