The Contradiction of Social Inclusion of “Silent Voices” on PublicBroadcasting
-
- Tanaka Akira
- 東京大学大学院
Bibliographic Information
- Other Title
-
- 公共放送における「声なき声」の包摂の葛藤
- 公共放送における「声なき声」の包摂の葛藤 : NHKの福祉番組『ハートネットTV』のソーシャルメディア活用を事例として
- コウキョウ ホウソウ ニ オケル 「 コエ ナキゴエ 」 ノ ホウセツ ノ カットウ : NHK ノ フクシ バングミ 『 ハートネット TV 』 ノ ソーシャル メディア カツヨウ オ ジレイ ト シテ
- Example of Social Media Use in NHK’s Welfareprogram Heartnet TV
- NHK の福祉番組『ハートネットTV』のソーシャルメディア活用を事例として
Search this article
Description
<p>This paper focuses on the example of NHK’s welfare program Heartnet TV</p><p>(NHK ETV), for reexamining the public broadcaster’s role of incorporating</p><p>“silent voices” via social media. An important issue for rethinking public broadcasting</p><p>journalism of the digital era is to connect various types of marginalized</p><p>audiences’ “silent voices” to the wider public sphere. In this respect, many studies</p><p>suggest the importance of examining democratic process through the interaction</p><p>between broadcasting and social media.</p><p> Nevertheless, few empirical studies examine how broadcasting journalistic</p><p>practices could be restricted by incorporating “silent voices” via social media.</p><p>For this reason, this paper examines whether the existing television journalism</p><p>could both incorporate various voices and represent them in words easily</p><p>understood by members of the wider society. Heartnet TV is a challenging journalistic</p><p>practice that tries to use minorities’ voices on social media for representing</p><p>social reality to the wider public.</p><p> This paper conducted qualitative discourse analysis by referring to program</p><p>contents and audiences’ interpretations in the official BBS and Twitter</p><p>regarding two of the program series: ⑴ the series regarding the Sagamihara</p><p>Disabilities Murder( 2016), which was a hate crime against people with mental</p><p>disabilities and ⑵ NHK’s Suicide Prevention Campaign “Television for Surviving”</p><p>(since 2014), which has been projected for reducing young people’s suicides.</p><p>Many opinions regarding these program contents appeared in social</p><p>media from people affected by problems.</p><p> Finally, this paper concludes that there is a contradiction between both of</p><p>the two roles mentioned above: incorporating various opinions and representing</p><p>its complex reality in words at the same time. This result also suggests a structural</p><p>problem regarding a democratic process centered around autonomous</p><p>audiences and shows revising the traditional sender-receiver relationship on</p><p>complex media landscape as a task.</p>
Journal
-
- JOURNAL OF MASS COMMUNICATION STUDIES
-
JOURNAL OF MASS COMMUNICATION STUDIES 95 (0), 125-142, 2019-07-31
Japan Society for Studies in Journalism and Mass Communication
- Tweet
Details 詳細情報について
-
- CRID
- 1390282752351015168
-
- NII Article ID
- 130007733884
-
- NII Book ID
- AN10418471
-
- ISSN
- 24320838
- 13411306
-
- NDL BIB ID
- 029811994
-
- Text Lang
- ja
-
- Data Source
-
- JaLC
- NDL
- CiNii Articles
- KAKEN
-
- Abstract License Flag
- Disallowed