ANALYSIS ON ACTUAL STATE OF SIGHTSEEING BEHAVIOR OF FOREIGNERS USING GPS DATA

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  • スマートフォンアプリから取得したGPSデータを用いた訪日外国人の観光行動に関する基礎的分析

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In recent years, the number of foreign tourists visiting Japan has been on the rise. In addition, the number of domestic travelers by Japanese people does not increase, the declining birthrate and aging population is progressing, and it is greatly expected that foreign visitors to Japan will be responsible for the demand of tourism industry in Japan. In order to make effective tourism promotion, it is important to grasp more detailed behavior of foreigners visiting Japan. Therefore I analyzed the accurate action of the visit to Japan foreigner using GPS data in this study and analyzed the actual situation of the staying place of the foreigner who visited Kanazawa city for the purpose of arresting the characteristic and the sightseeing action in Kanazawa city. As a result, the tendency that the foreigner visits it with Kanazawa city sightseeing and a set in the neighboring prefectures. A tendency to be distributed over the main sightseeing spots of around Kanazawa Station and Higashi Chaya District, Oumicho market, Kenroku-en Garden, Korinbou became clear.

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