わが国テレビ放送産業におけるデジタル化の影響

DOI

Bibliographic Information

Other Title
  • ―産業構造と生産性分析による検討―

Abstract

<p>Focusing on Japan's TV broadcasting industry, the paper analyzed the impact of digitalization and discussed the existent situation and issues from the viewpoint of industrial organization and productivity analysis. In the terrestrial commercial broadcasting market, the regulation is so strong to influence the corporate structure. Advertising is a main revenue. Through the digitalization, it appears hard to chase additional growth. While the capital regulations relaxed, the content regulations have been strengthened and the financial markets have influenced gradually. Productivity analysis also shows the terrestrial digitalization hasn't improved productivity, especially among the local stations, which have influenced on the whole.</p>

Journal

Keywords

Details 詳細情報について

  • CRID
    1390287540631631744
  • NII Article ID
    130008009812
  • DOI
    10.11195/jace.18.1_36
  • ISSN
    18842208
    13441442
  • Text Lang
    ja
  • Data Source
    • JaLC
    • CiNii Articles
  • Abstract License Flag
    Disallowed

Report a problem

Back to top