Development of archive systems at Coca-Cola Company and Ford Motor Company

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  • 米国コカ・コーラ社とフォード・モーター社でのアーカイブ・システム構築の経験
  • ベイコク コカ ・ コーラシャ ト フォード ・ モーターシャ デ ノ アーカイブ ・ システム コウチク ノ ケイケン

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Abstract

<p>At the Coca-Cola Company, the author developed a system for managing and distributing advertising materials used in marketing, a digital management system for television advertising, and an archive system for all advertise-related materials. Next, the author moved to Ford Motor Company, where he developed a digital management system for historical assets, starting with an archive of new car design materials. Based on this system, he is now developing a system that can be viewed by the general public.</p>

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