A STUDY ON CHARACTERISTICS OF OVERNIGHT TOURIST DEMAND BY OVERNIGHT TRAVEL STATISTICS SURVEY IN JAPAN

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  • 宿泊旅行統計を用いた観光の諸特性の分析

Abstract

<p>The Japan Tourism Agency has conducted “Overnight Travel Statistics Survey” since 2007. This survey covers the information such as the number of guests and their nationality, number of rooms, and the capacities of the facilities. This survey data is particularly valuable as it has been conducted during the period of rapid growth of in-bound tourists in recent years. We geocoded hotels’ (i.e., respondents’) addresses and generated “master data” which connects each hotel with the spatial information of the cubic mesh (about 1 km square). The data allows for various types of analyses with high spatial resolution include multivariate analyses. This paper covers various analyses to demonstrate the potential of the master data, which include the trend in the accommodation demand, the impacts of newly opened Hokuriku Shinkansen by type of hotel, and the changes in the center of gravity of tourists’ stays in Japan. We also use the data for disequilibrium analysis of demand and supply of hotels.</p>

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