The Role and New Function of “NEMAWASHI” in “Creative Justification of Resource Mobilization”

DOI

Bibliographic Information

Other Title
  • 「資源動員の創造的正当化」における「根回し」の役割と新たな機能
  • — Case Study of Japanese Large Company A —
  • ─日本の大企業Ａ社における事例研究─

Abstract

<p>The purpose of this paper is to focus on “NEMAWASHI”, which is one of the characteristics of group-oriented decision making that is often seen in Japanese companies, and to clarify how “NEMAWASHI” affects the innovation process. As a result of an interview with a key man who is using “NEMAWASHI” at a large Japanese company A, “NEMAWASHI” is three routes to realize “Creative justification of resource mobilization” (hereinafter abbreviated as “Creative justification”) required for successful innovation. While contributing to each of these, it was clarified that it can induce traps associated with the “Creative justification” process and can also be a factor that hinders “Creative justification”.</p><p>In addition, we newly found that “NEMAWASHI” has a learning effect of “NEMAWASHI” (improvement of the ability to search for appropriate counselors and key persons, and the ability to form human networks) and knowledge creation occurs in the process of “NEMAWASHI” as a function that was not discussed in “Creative justification”.</p>

Journal

  • Development engineering

    Development engineering 41 (1), 115-123, 2021-10-20

    The Development Engineering Society of Japan

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