VIEWER ANALYSIS OF TALK SHOW FOR IMPROVING REAL-TIME VIEWING RATE

  • Nakazato Yuki
    School of Information and Telecommunication Engineering, Tokai University
  • Fujita Mao
    School of Information and Telecommunication Engineering, Tokai University
  • Asahi Yumi
    School of Management, Tokyo University of Science

Bibliographic Information

Other Title
  • リアルタイム視聴率の向上に向けたトークバラエティーの視聴者分析

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Description

  In this paper, we make two suggestions for a program to improve the real-time viewing rate on a television talk show of the golden time. The provided data was aggregated by statistical analysis software, we performed a multivariate analysis such as factor analysis or cluster analysis on the data. And we clarified the feature of a program with a high real-time viewing rate of talk show programs of the golden time. From the results of the analysis, we propose a television program based on its features, to promote real-time viewing and ratings.

Journal

Details 詳細情報について

  • CRID
    1390294186599761024
  • DOI
    10.20551/jscswabun.34.2_89
  • ISSN
    21899789
    09148930
  • Text Lang
    ja
  • Data Source
    • JaLC
  • Abstract License Flag
    Disallowed

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