The Farm Village Promotion Mainly on Guest Farms in Sichuan in China : As an Example "Wu Duo Jin Hua" in the Chengdu Suburbs

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  • 中国四川省における農家楽を中心とした農村振興 : 成都市近郊の「五朶金花」を事例に

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Dramatic changes have been seen in the lifestyles of Chinese urban inhabitants with the recent rapid economic development. Demand for green tourism is showing a surge among inhabitants that have become wealthy. On the other hand, it is the response to the farm village development and industrialization measures necessary for the green tourism demand of city inhabitants along with a movement to make possible the 'New Farm Village,' which has kept the interaction between urban and farm village life active. This study aims to describe a new wave of farm village promotion taking place mainly on Guest Farms in Sichuan in China and it's influence on the farm village economy and the farmhouse economy.

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