How to Benefit from ‘Kansei’ in Design Process for Better User Experience

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Other Title
  • より良いユーザー体験のためのデザインプロセスにおける「感性」
  • ヨリヨイ ユーザー タイケン ノ タメ ノ デザイン プロセス ニ オケル カンセイ

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Abstract

Based on the Japanese notion of ‘Kansei’, this research explores two sets of interrelated questions: 1) What are the ways in which the anticipated user experience, namely the emotional responses of target users, deliberately influence the design decision-making process? 2) How can Kansei help designers to predict these responses more precisely, and which methods and tools can help them to do so? The research findings in this article is more concerned with the broader understanding of design, the design/creative process, and its prospective influence points regarding the implementation of the Japanese ‘Kansei’ philosophy in the design process, which bares great potential for the improvement of User Experience design – a cross-disciplinary perspective to all fields of design. The article concludes with an extended model named “Emotional Response Sensitive Design Process” that provides guidance and tools supporting a ‘Kansei-induced’ design decision-making process.

Journal

  • Co*Design

    Co*Design 6 63-83, 2019-07-31

    大阪大学COデザインセンター

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