How Kao Corp. Entranced Asian Market after World War II

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  • How Kao Corp. entranced Asian market after World War 2

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1. Introduction 2. The Composition of Kao's Global Market 3. Brief History of Kao's Asian Business before and after World War II 4. Case Study-1: Thailand Kao-the matured market 5. Case Study-2: Taiwan Kao-The protected market 6. Characteristics of Kao's Entrance into Asian Market

Journal

  • 経済論究

    経済論究 138 59-76, 2010-11

    Kyushu Daigaku Daigakuin Keizaigakukai

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