Effects of Rewards for Fundraising via Crowdfunding for Academic Research

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  • クラウドファンディングを利用した学術研究の研究費調達における物的・経験的/金銭的リワードの役割に関する実証分析
  • クラウドファンディング オ リヨウ シタ ガクジュツ ケンキュウ ノ ケンキュウヒ チョウタツ ニ オケル ブッテキ ・ ケイケンテキ/キンセンテキ リワード ノ ヤクワリ ニ カンスル ジッショウ ブンセキ

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Abstract

<p>This study examines the effect of rewards on crowdfunding for academic research. Although crowdfunding is a new funding source for academic research, it is limited to being only a complementary source, partly because of the insufficient support scale. Thus, it is necessary to expand the support scale for crowdfunding to become a major funding source. This study surveyed the effect of financial rewards and material or experiential rewards on the support scale (number of supporters and funding per person) using 682 academic research projects that succeeded in fundraising via crowdfunding. The results showed that both rewards increased the number of supporters, although material or experiential rewards decreased funding per person. However, material or experiential rewards had positive effects that increased total amount of funding. Therefore, rewards are an effective strategy for expanding the support scale in crowdfunding for academic research.</p>

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