在校生の大学運動部に対する評価と入学満足度の相関に影響を与える要因

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  • Factors that influence the correlation between studentsʼ evaluation of the university athletic club and admission satisfaction
  • ザイコウセイ ノ ダイガク ウンドウブ ニ タイスル ヒョウカ ト ニュウガク マンゾクド ノ ソウカン ニ エイキョウ オ アタエル ヨウイン

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Currently, many universities manage to develop the competitiveness of university athletic club for own branding, but the effect has not been clarified. Therefore, the purpose of this study is to examine the factors that influence the correlation between the evaluation of current students for the university athletic club and the degree of admission satisfaction. An online questionnaire was conducted for students who attend physical education classes, and then conducted multiple regression analysis. The correlation between the evaluation of current students for the university athletic club and the degree of admission satisfaction was used as the dependent variable, The independent variables were divided into three groups, the first was an item group related to sports values, the second was an item group related to admission motives, and the third was an item group related to university athletic club values. As results of the analysis, it is superior to have an interest in sports in general, have an active motivation for admission, and have an interest in the university athletic club with respect to the correlation between the evaluation of the current students for the university athletic club and the degree of admission satisfaction.

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