Research on Innovations Triggered by Citizen-participatory Activities for the Coastal Environment : A Case Study of an International Environmental Certification Blue Flag Beaches

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  • 海辺における市民参加型環境活動を基盤としたイノベーションに関する研究 : 国際環境認証ブルーフラッグ取得地域を題材に
  • ウミベ ニ オケル シミン サンカガタ カンキョウ カツドウ オ キバン ト シタ イノベーション ニ カンスル ケンキュウ : コクサイ カンキョウ ニンショウ ブルーフラッグ シュトク チイキ オ ダイザイ ニ

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It is already clear that obtaining the Blue Flag will create partnerships with a wide variety of activity groups involved in "environmental education," "water quality," "environmental management," and "safety assurance and services. Are further innovations taking place at certified beaches? Interviews with Blue Flag certified beaches revealed that practices such as 1) corporate donations to the Blue Flag brand, 2) provision of products that lead to environmental protection, 3) development of upcycled products born from cleanup, and 4) school and student participation are emerging. The Blue Flag is a great opportunity for community development. Blue Flag has become a catalyst for innovation in local community development.

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