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Firm's Stance, Product Life Cycle, and Strategy of Compatibility : Focusing on Consumption Externalities
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- Takubo Miha
- Graduate School of Economics, Osaka University
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- Okamoto Takashi
- Graduate School of Economics, Osaka University
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- Kobayashi Toshio
- Faculty of Economics, Osaka University
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- Sanada Hidehiko
- Graduate School of Economics, Osaka University
Bibliographic Information
- Other Title
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- 企業スタンス, 製品ライフサイクル, および互換戦略 : 消費外部性を中心として
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Description
Because of a rapid growth of the network industry, concepts of consumption externalities and network externalities have become the center of discussions in the field of management science. In this paper, on the basis of our model included in a firm's stance and its domain of product differentiation, we try to examine which the firm chooses the strategy of compatibility provoking network externalities, or the strategy of product differentiation provoking only its own consumption externalities. There could exist the situation that a firm promised to win in the long term would like to adopt the strategy of compatibility if the product life cycle is relatively short.
Journal
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- Technical report of IEICE. OFC
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Technical report of IEICE. OFC 97 (412), 45-50, 1997-11-28
The Institute of Electronics, Information and Communication Engineers
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Keywords
Details 詳細情報について
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- CRID
- 1570009752531530112
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- NII Article ID
- 110003276215
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- NII Book ID
- AN10542787
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- Text Lang
- ja
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- Data Source
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- CiNii Articles