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Knowledge management strategy in Sales Force and Customer Relationship Management

MINAMI Chieko

Kobe University, Graduate School of Business, Professor

Bibliographic Information

Title: Knowledge management strategy in Sales Force and Customer Relationship Management

Author: Chieko Minami

Journal

Japan Marketing Journal 89

Japan Marketing Journal 89 4-17, 2003

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Details 詳細情報について

CRID

1010000781801027207
Article Type

journal article
Data Source
- KAKEN

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