[Updated on Apr. 18] Integration of CiNii Articles into CiNii Research

Exploring the role of a local official cartoon character in DMO's social media marketing: The case of Wakapan in Wakayama Prefecture, Japan

Bibliographic Information

Title
Exploring the role of a local official cartoon character in DMO's social media marketing: The case of Wakapan in Wakayama Prefecture, Japan
Author
Kaede Sano, Yuji Yashima, IpKin Anthony Wong, Hajime Takebayashi

Journal

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Details

  • CRID
    1011694355653265408
  • Article Type
    journal article
  • Data Source
    • KAKEN

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