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[Updated on Apr. 18] Integration of CiNii Articles into CiNii Research
Effects of Same-language Subtitles on Video Advertisements: The Moderating Role of Advertising Skepticism
IR
Liu, Yuting
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商学研究科紀要
商学研究科紀要 90 45-61, 2020-03-23
早稲田大学大学院商学研究科
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Details
CRID
1050283688011652992
NII Article ID
120006821776
NII Book ID
AN00113900
ISSN
02870614
Web Site
http://hdl.handle.net/2065/00070858
Text Lang
en
Article Type
departmental bulletin paper
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IRDB
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