Consumer decision processes : marketing and advertising implications

Name: Consumer decision processes : marketing and advertising implications
Author: Nicosia, Francesco M., University of California, Berkeley. School of Business Administration, California. University. Survey Research Center

Nicosia, Francesco M., University of California, Berkeley. School of Business Administration, California. University. Survey Research Center

Consumer decision processes : marketing and advertising implications

Web Site CiNii 所蔵館 53館

Nicosia, Francesco M.
University of California, Berkeley. School of Business Administration
California. University. Survey Research Center

書誌事項

タイトル: "Consumer decision processes : marketing and advertising implications"

責任表示: Francesco M. Nicosia

出版者

Prentice-Hall

出版年月

c1966

書籍サイズ: 24 cm

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WorldCat

注記

"A project of the Consumer behavior program, School of Business Administration and Survey Research Center, University of California at Berkeley."

Bibliography: p. 247-272

Includes index

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Consumer decision processes : marketing and advertising implications

書誌事項

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注記

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Consumer decision processes : marketing and advertising implications

書誌事項

この図書・雑誌をさがす

注記

関連図書・雑誌

詳細情報 詳細情報について

書き出し

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