Marketing to and serving customers through the internet

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Bibliographic Information

Title
"Marketing to and serving customers through the internet"
Statement of Responsibility
edited by George Zinkhan ; prepared by Kishore Gopalakrishna Pillai, Melanie Provost, and Yue Pan
Publisher
  • Marketing Science Institute
Publication Year
  • c2001
Book size
28 cm

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Notes

"conference summary"--t.p.

Held at December 6-7, 2001, Boca Raton Resort & Club, Boca Raton, Florida

Includes bibliography

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Details 詳細情報について

  • CRID
    1130000796790114176
  • NII Book ID
    BA57493874
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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