Forming perceptions of overall quality in consumer products : a process of quality element integration : working paper

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Bibliographic Information

Title
"Forming perceptions of overall quality in consumer products : a process of quality element integration : working paper"
Statement of Responsibility
Steven N. Silverman and Fajiv Grover
Publisher
  • Marketing Science Institute
Publication Year
  • c1995
Book size
28 cm

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Notes

Bibliography: p. 33-38

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Details 詳細情報について

  • CRID
    1130000796932272256
  • NII Book ID
    BA28454777
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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