Value realization in the phygital reality market : consumption and service under conflation of the physical, digital, and virtual worlds
CiNii
Available at 3 libraries
Bibliographic Information
- Title
- "Value realization in the phygital reality market : consumption and service under conflation of the physical, digital, and virtual worlds"
- Statement of Responsibility
- Lin Huang, Biao Gao, Mengjia Gao
- Publisher
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- Springer
- Publication Year
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- c2023
- Book size
- 24 cm
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Notes
Pagination of "corrected publication 2024": xix, 212 p
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130016018335386162
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- NII Book ID
- BD03716955
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- ISBN
- 9789819941285
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- Text Lang
- en
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- Country Code
- si
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- Title Language Code
- en
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- Place of Publication
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- Singapore
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- Classification
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- DC23: 658.8342
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- Subject
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- LCSH: Consumer behavior
- LCSH: Communication in marketing
- LCSH: Mixed reality
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- Data Source
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- CiNii Books