Relationship marketing : bringing quality, customer service and marketing together

CiNii Available at 18 libraries

Bibliographic Information

Title
"Relationship marketing : bringing quality, customer service and marketing together"
Statement of Responsibility
Martin Christopher, Adrian Payne and David Ballantyne
Publisher
  • Butterworth-Heinemann
Publication Year
  • 1991
Book size
25 cm

Search this Book/Journal

Notes

"Published in association with the Chartered Institute of Marketing"

Includes bibliographical references

Related Books

See more

Details 詳細情報について

Back to top