Bibliographic Information
- Title
- "Essentials of marketing"
- Statement of Responsibility
- E. Jerome McCarthy, William D. Perreault, Jr
- Publisher
-
- Irwin
- 4th ed
- Publication Year
-
- 1988
- Book size
- 25 cm.
- Series Name / No
-
- computer disk
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Notes
Computer disk contains PLUS software for the computer-aided problems for use with Essentials of marketing, 4th ed
System requirements for computer disk (version 1.1a): IBM-PC; 128K; DOS 2.0 or later
Bibliography: p. 475-491
Includes index
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Details 詳細情報について
-
- CRID
- 1130282269883446400
-
- NII Book ID
- BA0743459X
-
- ISBN
- 0256060096
- 0256065632
-
- LCCN
- 87082171
-
- Web Site
- https://lccn.loc.gov/87082171
-
- Text Lang
- en
-
- Country Code
- us
-
- Title Language Code
- en
-
- Place of Publication
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- Homewood, Ill.
-
- Subject
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- LCSH: Marketing
-
- Data Source
-
- CiNii Books