A philosophy of marketing for management : four keynote talks on marketing

Name: A philosophy of marketing for management : four keynote talks on marketing
Author: Wishart, Paul, Conference Board

Web Site CiNii 所蔵館 3館

書誌事項

タイトル: "A philosophy of marketing for management : four keynote talks on marketing"

出版者

出版年月

"Delivered before sessions of four of the Conference Board's annual marketing conferences and considered worthy of being permanently recorded."

Includes bibliographical references